Starting a Real Estate Business in Tokyo: The First 1–2 Months of Uncertainty and Progress

Starting a real estate business in Tokyo – early stage journey Blog

To be honest, these first one to two months since starting my business have been an emotional roller coaster.

I’ve been moving forward by simply doing what I can, one step at a time—distributing flyers, searching for properties, and building my website. I walk around local residential areas, take notes on apartments that appear to have vacancies, check property records, and write letters to owners.

I also visit local shops and restaurants, asking if I can leave flyers or business cards, gradually expanding what I can do in my own way.

However, despite continuing these efforts, I often find that results do not come easily. In fact, most of the time, they don’t.
Even when I receive inquiries, conditions don’t match, or communication stops midway. Sometimes I find what seems like a promising case, only for it not to move forward. When this happens repeatedly, I start to question whether I’m on the right path.

Recently, I’ve also been strongly reminded of how established local real estate companies are, which makes me wonder if I can really succeed in this area.

Even so, there are small signs of progress.
A property I listed on a portal site received a “like.” I’ve received inquiries from flyers. My website is gradually taking shape.

Today, I added a QR code linking to my website on my flyers and standardized my email address. I also created company-branded envelopes. Step by step, I am building the foundation of my business.

Looking back, while there are no major visible results yet, I believe I am steadily moving forward through trial and error.

There are days when I feel discouraged, and days when I regain motivation. Each time I feel this emotional fluctuation, I remind myself that instead of reacting to every small change, I need to stay grounded and focus on reality. Progress comes from continuing, step by step.

In the past, I have tried many things—programming, handicrafts, accounting support services. Some I gave up on, some I couldn’t continue. And later, I often found myself thinking, “If I had continued, something might have come from it.”
Of course, some things were not the right fit or not worth the cost, but whenever I stop something that could have accumulated into experience or income, there is always some level of regret.

Based on that experience, I choose to trust the process this time.
It’s still the very beginning, but I believe that once I achieve even one result, it will lead to the next opportunity.

For now, the most important thing is simply to continue.
With that in mind, I will keep moving forward again tomorrow.

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